4 April 2011

Tommy Hilfiger Preppy

WHAT Tommy Hilfiger Campaign AW11
WHEN 4th April 2011
WHERE online
' Tommy Hilfiger Preppy Campaign AW11 '

The new ad campaign of Tommy Hilfiger for the coming summer is certainly very preppy yet chic.. It is rare to see such a colorful ad from the house of Hilfiger. Noah Mills, Sam Way, Danny Schwarz, Marcel Catenmiller, Andre Douglas, Luis Borges, Max Rogers all these names appear in the ad. The campaign looks like a vacation in the family house where you can play tennis, swim, golf and have a picnic.

Heavy packing, heavy on beauty and fashion, The Hilfigers is a fictional family portrayed in Tommy Hilfiger’s Fall-Winter 2010/2011 ad campaign. Photographed by Craig McDean and styled by Karl Templer. the campaign looks lovely with a pinch of bourgeois.
I must admit I love the campaign as it certainly caught my eye - i simply think its GENIUS!

Also there is a campaign film where you can meet the Hilfigers in the "Country de-la club-ius", watch it here:


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