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21 April 2011

Versatile Apparel Store Launch Party

WHAT Versatile Apparel Store Launch Party
WHEN 21st April 2011
WHERE www.VersatileApparel.com

 ' Versatile Apparel Store Launch Party ' 

Last Night I was proud to attend the Versatile Apparel launch party in Covent Garden, Neal Street.

The wonderful team at Surgery PR held an exclusive store opening to welcome and celebrate the first ever store in London.
Versatile Apparel is a new and exciting brand from Italy that I came across at a recent press day with Surgery PR.

About the Brand:

Versatile Apparel's range revolves around a more discerning male customer, those who havean eye for quality and detail, but who also has a sense of adventure, as messaging with a tongue-in-cheek interpretation features on many of the designs and will sit comfortably in line with other premium brands.

The flagship store in Covent Garden offers a fresh and exciting shopping experience, somewhere that you can enjoy the ambiance, socialise and browse at your own leisure.
Made in Italy! corrupted in London........ VA is a premium-end menswear fashion brand offering a full range of clothing and accessories, crafted and hand finished by the finest Italian factories.


Founded in 2009, the brand’s “tongue-in-cheek” tag line ‘Made in Italy…Corrupted in London’ is all about the fact that the luxury garments made exclusively in the best Italian factories are given a cheeky edge once they hit The City.

The gorgeous and lovely Holly from Surgery PR
Gorgeous Store
iRate 
9/10 
A Must Visit : Superb 

Thanks to the team at Surgery PR for throwing a wonderful launch and a big thanks to Jamaique :)

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