WHAT Tommy Hilfiger Prep World Pop-Up House in London
WHEN 9th May 2011
' Tommy Hilfiger Prep Pop-Up Store London '
Tommy Hilfiger has announced the launch of Prep World, a Spring/Summer 2011 limited edition capsule collection for men and women. A Pop-Up House landed in the middle of New York City’s Meatpacking District a few days back and will be open to the public through the weekend before traveling to Paris, London, Stockholm, Los Angeles, Madrid, Milan, Sylt, Germany and Knokke, Belgium over the next few months.
The Prep World Pop-Up house is designed to resemble an authentic beach house found on the East Coast, with aged shingles, copper gutters and navy window shutters. This all looks normal but Tommy throws in a twist with a pink front door. The interior’s has a modern appeal with vintage accents and is really inviting with its pure white finishing.
The Prep World collection itself celebrates Tommy Hilfiger’s heritage of preppy classics with a twist and from what we’ve seen thus far, is extremely wearable as well.
Images Courtesy of Marcus Dawes & I