6 July 2011

OMEGA Watches Make Splash

WHAT  OMEGA Watches Make Splash
WHEN 6th July 2011
WHERE Haymarket Hotel

' OMEGA Watches Make Splash '

Last Month Omega threw a one to watch prestigious launch party at Haymarket Hotel. With a 1950s-style pool party theme and made a splash last week at a pool party that launched their new ladies collection. The event was truly spectacular I witnessed celebrity guests mingle, sip martinis, and admire new Ladymatic watches around a pool in which synchronised dancers performed. 

Celebs such as Sophie Ellis-Bextor, Jodie Kidd, Jesse Metcalf, Xfactor winner Matt Cardle all attended to celebrate the amazing launch. OMEGA watches are some of the most desirable Swiss watches on the market today, attracting high-profile ambassadors such as
Daniel Craig, George Clooney, Kidman and more.

The new Ladymatic series pays tribute to the original Ladymatic watches, which were introduced in 1955 and defined feminine grace and elegance in timepieces during that era. Now, the revived ladies watches combine stunning design with impressive, innovative mechanical watch movements which are some of the best in the world.

The new OMEGA Ladymatic Collection draws certain influences from its namesake: like the original Ladymatic watches, the line perfectly blends graceful, timeless design and OMEGA’s groundbreaking technology. The new collection, with its Co-Axial technology and bold fashion features, takes the best elements of an earlier era and introduces them, completely updated and upgraded, to discriminating women in a new century.

A special thanks to Pierre and the team at Swatch Group for a spectacular night.  

Photos courtesy of Omega and Carina Sullivan.

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