29 Mar 2011

Bloggers Afternoon Tea Party

WHAT The Box Boutique
WHEN 28th March 2011
WHERE Box Boutique store on Maddox Street
 
' Faun Bloggers Afternoon Tea Party '

Last week I was invited along to the Faun Bloggers tea party which was a very civilised affair, where I got to meet other bloggers over a great cup of tea and amazing cupcakes..... the main aim of the afternoon was to view the new SS 11 collection which was awesome. 




After the tea Party there was a great Launch party that evening .......


Thanks to Freewheelin PR for a great Afternoon.

Crombie S/S11 collection

WHAT Crombie SS11
WHEN 29th March 2011
WHERE 48 Conduit Street, London
' Crombie S/S11 '

Im love with Crombie new Spring and Summer 11 collection.  The collection is inspired by the concept of ‘a British gentleman enjoying summer abroad and at home’. Please see attachment, it consists of pieces across all product categories: formalwear, casualwear and outerwear. The colour palette includes classic neutrals such as stone and navy, combined with spring pastels of dusty blue, soft pink, lemon yellow and aluminium grey. Flashes of pink, orange and red lift the collection into summer.


Key pieces from the collection are the half-lined lightweight trench coat and raincoat, both available in stone and navy, a range of summer jackets including a classic ‘Riviera’ style in a bold navy and white stripe, washed cotton chinos in a range of colours including lemon yellow, candy-striped casual linen shirts and luxurious cashmere blend knits. Sample looks from the collection can be viewed in the ‘Lifestyle’ section of the website.

Luxury British heritage brand Crombie has launched its latest collection, Spring/Summer 2011, available to buy in-store and online at 


The Box Boutique Store

WHAT The Box Boutique
WHEN 28th March 2011
WHERE Box Boutique store on Maddox Street
 
' The Box Boutique Store '

Last Week, I was so delighted to be invited to the Launch of Box Boutique. The Box Boutique is situated on Maddox Street.  Sisters Elena and Yulia stock some of the most amazing shoe brands including Beatrix Ong, Mechante, Pollini, Ruthie Davies and Raphael Young. The turn out was amazing with many guest including Janice Dickinson, Jameela Jamil and Zara Martin.
This was certainly a girls heaven one location that carries your favorite shoe designers. The dècor New Orleans–style and bejeweled chandeliers make it the new place to buy edgy foot wear.






iRATE
Fashionable - 8/10

Extra Ice Dinner launch with Daisy Lowe

WHAT Extra Ice Dinner party
WHEN 31st March 2011
WHERE Smiths of Smithfield
 
' Extra Ice® Presents the Eat, Drink, Chew Banquet '

This week, im super excited to be attending the Wrigley’s dinner launch party to celebrate Extra Ice® range of sugarfree gum The launch will be held  at John Torode’s top floor restaurant Smiths of Smithfield this Thursday evening. 

The Eat, Drink, Chew banquet will be hosted by fashion forward mother and daughter team Pearl and Daisy Lowe and promises a VIP turn out.
A delicious and specially prepared menu by John Torode himself will be served and guests will hit the dance floor to music provided by DJ and girl about town Tolula Adeyemi. The banquet will focus on the oral care benefits of chewing sugarfree gum after eating and drinking.

" Chewing Extra® sugarfree gum after eating helps neutralise plaque acids to restore optimal pH levels in the mouth to help guard against tooth decay. Whatever you eat during the day, chewing Wrigley’s Extra Ice® sugarfree gum with microgranules can help keep your teeth clean in a way you can feel. New Extra Ice® White with Microgranules helps remove stains and maintain teeth’s natural whiteness."

Dr Nigel Carter, Chief Executive of the British Dental Health Foundation, supports the new range: “The Extra Ice® range is accredited by the British Dental Health Foundation and offers wider oral health care benefits. By chewing sugarfree gum after eating or drinking, consumers can ensure they are looking after their oral health throughout the day”.
 
 Looking forward to attending - Many thanks to team at Publicasity
 

28 Mar 2011

Pimm's Garden Party

WHAT Pimm's Party
WHEN 28th March 2011
WHERE The Garden Museum

 ' Pimm's Garden Party '

Calling the great British nation - to mark the start of British Summer Time, the Pimm's we're throwing a Summer Party on Saturday 26th. On the night we celebrated everything that’s brilliantly eccentric about the summer. The party has held at one of my favourite London venues, the Museum of Garden History or as it is now called, The Garden Museum. 



To celebrate the official start of British summer time next weekend, Pimm's is throwing caution to the wind and hosting the season's first barbecue and garden party - whatever the weather!



Henry Holland was a resident DJ for the evening, brilliant quartet Four Poofs and a Piano set to perform, and a smattering of celebs on the invite-only guestlist, this was certainly a night to remember.  Now it’s summertime we recommend that you get a bottle of Pimm’s and experiment with the recipes on the Pimm’s website or Facebook page. 



iRATE
SUPERB - 10/10

Alexa Chung for Superga

WHAT Alexa Chung for Superga
WHEN 28th March 2011
WHERE Nationwide 

 ' Alexa Chung for SUPERGA '

Superga photoshoot featuring Alexa Chung


Celebrating its centennial year and with Alexa Chung as the new face of this super styled, super elegant, super cool shoe; Superga is undoubtedly set to take over as the trainer of choice. Ever practical, classic and in an array of colours from a classic palette to pastel hues there is no excuse not to snap them all up for each and every one of your looks. So that's your downtime style sorted - simple.

Grooming Products

WHAT Tried and Tested Grooming Products
WHEN 28th March 2011
WHERE Nationwide 

 ' Grooming Me '  

When it comes to beauty and personal care products, most of the time it seems like women get all the good stuff. Anecdotal evidence is rife with tales of male friends, little brothers, and boyfriends sneaking our fancy eye creams and quietly delighting in our high-quality shampoos. But men's grooming has some pretty great stuff, too, and there's no reason you shouldn't be making off like a bandit

1) Men's Lab Series Facial Cleanser 


Lab Series Skincare For Men Multi-Action Face Wash £16 for 100ml; This formed a lather on the skin that gave a feeling of a thorough wash. The fragrance is refreshing and a great wake-up call first thing in the morning” Annalise Quest. harrods.com

The Lab Series Multi-Action Face Wash is the shortcut to healthier-looking skin with its super-foaming cleanser with gentle exfoliating beads that wash away dirt and debris, whilst helping to restore dry, dull or ashy skin.
This foaming Lab Series Multi-Action Face Wash cream cleanser washes away dirt and grime for a brighter, healthier-looking appearance, leaving normal to dry skin clean, refreshed and conditioned. Gentle exfoliating beads help smooth dry, patchy skin, preparing the skin and beard for shaving.


2) Chanel Bleu de Chanel

One of the things which draws people to any EDT or aftershave is clearly the bottle. Its always something I look at, and its always nice to see designers create something unique for their bottle. The bottle is almost as important as the actual smell, if you have something which looks good or unique you are halfway there. The Bleu de Chanel bottle keeps it very smart and simple looking, but dont be fooled. It has a magnetic top, which is very clever. It will not sit on top of the bottle with the logo facing the wrong way, it can only go so that the logo is facing the correct way. Very clever and thought out stuff.
The smell: It smells fresh, and a little strong but not too much. It smells inviting and very smooth. It is a light smell, which could be worn at night or during the day if you want to smell really good. It is not over-powering but at the same time you will be able to smell it.
 



3) Molton Brown Re-Charge Black Pepper Shave Oil
Guys simply can’t get enough of the spicy Black-Pepper scent… and frankly, we can’t blame them. Created with a bunch of natural oils such as Amazonian Gymestra Sylvestra Leaf and Seednoir (you know, your typical neighborhood ingredients), lubricating and conditioning oil preps all types of beards for a sublime shave and is ideal for guys with sensitive or dry skin. Formula helps dramatically improve razor glide while minimizing razor burn so skin is left nick-free and without any annoying ingrowns.





4) American Crew Firm Hold gel
Provides the maximum hold available without any annoying flaking. Non-drying to the scalp, it's the perfect product for slicked-back, don't-move-an-inch looks.



 5) Acqua Di Parma Colonia Shower Gel

Bath cologne ideal for cleansing the entire male body. Enriched with active natural ingredients like aloe gel and coconut oil, it can also be used to wash hair in a pinch. Leaves behind a great and lasting fresh, citrus scent.

Multi-purpose aloe gel relaxes, energizes and smells amazing.



 

Men Scents for Spring & Summer

WHAT Spring and Summer Scents
WHEN 28th March 2011
WHERE Nationwide 

 ' Men Scents for Spring & Summer  ' 

My pick of this season's feel-good fragrances:


Diesel: Fuel For Life
A magic potion of mysterious star anise, vintage raspberry and authentic heliotropine For Him.
Fuel For Life Cologne by Diesel, Fuel for life by diesel launched in 2007 created by annick menardo and Jacques cavallier. This fragrance is considered to be an energetic powdery scent. With top notes of anise and grapefruit,middle notes of raspberry,lavender.base notes of heliotrope and dry woods. It is recommended for any occasion
.
 

Paco Rabanne 1 Million:
The expression of every man's fantasies. Scent:Woody Oriental. Feel:Confident, Irresistible


The Big Pony Collection

A new generation of young, hip men have discovered the iconic appeal of the Polo Player. They have defined their style by wearing Big Pony shirts: colorful bold Polo shirts with an oversized version of Ralph Lauren's signature Polo Player logo.

The Big Pony Fragrance Collection complements this gallant look with a set of four fragrances that represent key passions of young men: Sport, Seduction, Adventure and Style. This team of fragrances is up-to-the-minute and distinctive; it is part of today's emerging social values - choice, diversity, change, community, sportsmanship.

Dolce & Gabbana: The one
The one For Men perfectly reflects the Dolce & Gabbana man; charismatic and seductive, elegant and sophisticated. A spicy oriental fragrance that is both classic and modern, vibrant and engaging. It is a concentrate of elegance and sensuality with bright, fresh top notes, a spicy and warm heart and refined, masculine base notes.


Ultraviolet Man
A fragrance themed on revolution & technology. A futurist lively fragrance for new sensations.  Voted "Best New Male Fragrance Packaging Fifi 2001".

27 Mar 2011

Prince Cassius GQ interview

WHAT GQ Interview
WHEN 23rd March 2011
WHERE GQ.COM

 ' Prince Cassius GQ Interview '  

From the age 14, I used to browse magazine stores and pick myself a copy of British GQ magazine. GQ has always been one of my favourite men's magazine. Period. So, last Week, I was invite by GQ.com to be featured on the Personal Style Section I was delighted. The interviewer was the talented Delphie Chui who invited me for drinks on Hanover Square. 

Heres a little clip but Read More on the Interview on GQ.com where i talk about my favourite stores, designers, fashion on budget and of course the Fro.




Prince Harry GQ Cover Star

WHAT GQ May 2011 Cover
WHEN 27th March 2011
WHERE Nationwide, GQ.COM

 ' PRINCE HARRY GQ Cover Star ' 

We look at GQ world exclusive cover issue. The May special edition cover of men’s magazine GQ shows the 26-year-old prince alongside a team of injured military servicemen. His companions include four wounded soldiers seriously hurt during active service, two of them amputees. Prince Harry is attempting to raise £2 million for charities focusing on the retraining and rehabilitation of injured British service personnel.

A donation from each copy sold will go to the Walking With The Wounded charity, of which Harry is a patron, the Daily Telegraph reported.
In connection with this charity expedition, Harry is on the cover of GQ Magazine. He is also now hailed as the most eligible bachelor prince in Britain.



May Issue available nationwide

24 Mar 2011

Austin Reed Q Club Party

WHAT The Big Red Management & Austin Reed party
WHEN 24th March 2011
WHERE Austin Reed, Regent Street

 ' Austin Reed Q Club Party '  

Last night, I was invite to The Big Red Management & Austin Reed party. The dashing event was pretty swank – the atmosphere was electric. Sport met style as Austin Reed and Big Red Management hosted an evening with international and national rugby players at Austin Reed’s exclusive Q Club in Regent Street.


Guest met the Q Club Ambassadors England Rugby Captain Lewis Moody , Lewis Moody, Ben Foden, Tom Varndell, Sam Vesty, Dave Atwood, Ollie Kohn, Calum Clark, Will Skinner, Alex Grove, Will Bowley, Chris Pennell, Rob Higgitt, Matt Kvesic were also present and represented a sophisticated blend of spirited energy, classic style and contemporary cool in there Austin Reed bespoke suits. 
 

Guests enjoyed a Q and A with Lewis Moody and Ben Foden, MC’d by Sky Sports presenter, Alex Payne, looking very dapper sporting their Austin Reed suit. 
The party took place at our Regent Street store which was attended by sport stars and fashion bloggers such as Diary of a ClothesHorse, Really Ree, BSF Magazine, Chasebond and more as well as GQ, Esquire, She magazine columnist and much more. Guests were served a range of cocktails and food for the evening by Austin Reed’s Facebook community, including ‘The Stiff Collar’ and ‘The Fenchurch Fusion’ as well as generous helpings of Tattinger Champagne. 



Note to Self:
The new Q club offers customers the chance to shop in an atmospheric interior which provided the perfect setting for the evening.
The Q Club is a stunning place. The idea is simple, it’s for those city boys who want an extra special shopping experience where you can get personal shopping, hireware and bespoke services.

The Q Club is putting a new spin on the ultimate shopping experience, similar to a first class airport lounge.  The club will have a bar and lounge area which can be enjoyed by members and non members, and personal shoppers will be available to care for your every whim. Q Bespoke will measure you for that all important suit and Q Hirewear will cater for any formal hire requirements you have. Once purchases have been made, Austin Reed can then deliver your clothes to your office or home and offers the modern man of today the creme de la creme of shopping experiences.  Jealous girls?  Well you should be.


Austin Reed Q Club


Andrew Strauss, Lewis Moody, Alastair Cook and Courtney Lawes are all Q club ambassadors.

In 1920 Austin Reed changed the face of fashion by being the first to introduce ready to wear suits. Now 110 years after Austin Reed’s creation, Austin Reed made another significant change by launching The Q Club; the first ever private members clothing club of its kind with a clubhouse in the Regent Street flagship store.


A byword for style and elegance since 1900, Austin Reed, the proud holder of two Royal Warrants celebrated 110 years of ‘Dressing for Success’ with the launch of The Q Club, the introduction of Q Bespoke and Q Hirewear.

Offering a unique shopping experience where you can buy clothes without feeling like you are shopping. The Q Club hosts a lounge, a fully stocked bar, Sky Sports on the latest high definition TVs and free wireless internet.

Big Red Management


Over the past decade Big Red Management has built itself to be one of the market leaders in the Sports Management Industry specialising in the world of Rugby Union.

Big Red pride themselves on integrity and most importantly, a personal service, whilst also working hard to build long term relationships with all of their clients. Through experience and a dedicated team of professionals Big Red work to make their clients lives as easy as possible off the field, so that on it they can concentrate on doing what they do best, playing or coaching rugby.

Working with the top sporting names and brands, Big Red continue to build strong and successful relationships, as a result some fantastic campaigns and events.
 

MORE Photos to be added soon + A Big Thanks to all the management and Press at Austin Reed for hosting a dazzling party. 


For further information on Austin Reed please contact Rachel Wiseman or Ariane Chui
Tel: 0207 534 7832


For further information on Big Red Management please contact Louise Hewitt or Rachael Bradshaw Tel: 0208 879 7424

 
iRATE
Ravishing - 10/10
  

23 Mar 2011

DKNY Menswear Arrives in Westfiled

WHAT DKNY Men Arrives
WHEN 23rd March 2011
WHERE DKNY, The Village, Westfield

 ' DKNY Menswear Finally Arrives in Westfiled ' 

Finally,  after months of waiting. We are treated to the first ever DKNY stand alone Menswear Store in Europe which opens at Westfield.

Donna Karan New York: a brand that's globally recognized with menswear, women's clothing, and accessories.
I believe brands such as DKNY work well with any outfit, casual or formal. However today we celebrate the DKNY Men store - The epitome of everything NY opens its first stand alone Menswear store in Europe at Westfield Shopping centre. The new store is situated in the Village at Westfield amongst other high end designer boutiques such at Louis Vuitton.

Store main Entrance


DKNY MEN takes the energy and spirit of New York that has become the DKNY Hallmark and delivers a streamlined modern menswear collection.
Addressing a broad range of lifestyle needs, DKNY MEN encompasses a fashion forward edge, Fabulous Suiting is immediately apparent followed by relaxed sportswear, Weekend and ‘Active’ wear and the ever popular pure DKNY made from natural fabrics.
Designed to appeal to multiple generations of men with varied wardrobe needs; DKNY combines an international attitude with quality, innovation and a modern mix of style all its own.




Lets show some welcome and visit the store at The Village, Westfield – 02087430535 where you'll be able to find
several selections as well from bold to understate power.

FOLLOW DKNY PR Girl on TWITTER
http://www.twitter.com/dkny
For more information: please email the gorgeous, PR representative Liza@purplepr.com for more information, press release and images.

22 Mar 2011

Diesel Escape to the Island

WHAT Diesel Island Campaign 
WHEN 22nd March 2011
WHERE www.diesel.com/island

 ' Escape to the Island '  
 
Denim addicts, Diesel launched their latest campaign the 'Diesel Island: Land of the Stupid, Home of the Brave'. The campaign is certainly a striking one, imagine the perfect island getaway, the perfect colours, the perfect designs, the perfect fitting.  The new range certainly offers denim lovers that as well as a pretty cool video to interact with the island community by lodging new laws, and voting out things you don’t want.






“We, at Diesel, have a stupid dream.
What would it be like to start a nation from scratch?
To take what is great from the countries we know and ditch what is bad.
To re-write the laws.
To right social wrongs.
A country for only the brave.
WELCOME TO DIESEL ISLAND.
LAND OF THE STUPID & HOME OF THE BRAVE.”

Heres a link to the short movie - Enjoy

More can be found and purchased at www.diesel.com/island

Dirty New Age and the Powder of Diesel

WHAT Diesel Dirty Clean  
WHEN 22nd March 2011
WHERE www.diesel.com/diesel
 ' Dirty Clean Jeans ' 

Denim Lovers, we know Diesel are known for their innovative new styles and the new collections is no exception. The campaign focuses on celebrating all things unwashed throughout the world of grubbiness in all utilising pain staking production processes to inject a story in to your favorite pair of jeans. 

Have a look at the latest denim collection to the theme of Dirty New Age and the Powder of Diesel, a representative of Diesel’s DNA and showcases the brand’s long-term expertise in specialty denim washes. What I love about the new collection explores the world of “grubbiness” in all its forms: mud, sand, and paint.








To preview more click on http://www.diesel.com/denim
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