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3 January 2012

MARTINI LUCK IS AN ATTITUDE London Party

WHAT MARTINI LUCK IS AN ATTITUDE London Party
WHEN3rd January 2012
WHERE  Martini London Event 

' MARTINI LUCK IS AN ATTITUDE London Party '

Last month, I was invited to the MARTINI LUCK IS AN ATTITUDE event. Martini recently celebrated the launching of its global campaign ’Luck is an attitude’  with the supermodel David Gandy whom presented the fabulous party. The campaign ‘Luck is an attitude’ has been created for a new generation that identifies with the core values of Martini while staying true to its heritage. It is about living life and daring to be playful.

Martini has been searching for the right person that best personifies and demonstrates these values using the underlying theme of “Kiss Life and in return it will kiss you back”. The talent search took place om Facebook across sixteen countries. The role involves kissing ten women and is paid €150,000. The successful candidate will be chosen by a high profile selection panel and will become the worldwide Martini star of its new TV ad.

The event showcased the new MARTINI advert featuring the winner, Yuri Buzzi - such a cool guy - shown below.



The new ~face~ of the advert Yuri Buzzi was found through the 'Martini Kisser Casting' competition


Check out the video below:
A massive thanks to Dominique and team Shinecom for a great night!

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