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13 June 2013

Viktor & Rolf My FIRST Car exclusive Collaboration


WHAT Viktor & Rolf My FIRST Car 
WHEN 13th June 2012
Designers Viktor and Rolf exclusively showcased there collaboration with Bugaboo in Paris, France on Friday 8th and I was exclusively invited to to the launch.We all know they never fail to inspire and excite us.  
Having the opportunity to interview the dashing men, they comment to me: "We were thinking about this technical that is a stroller. So that's when we came to think of a car, my first car. We loved the idea and concept and it was an exciting project to work on" 

The (My First Car) Viktor&Rolf for Bugaboo stroller comes in a mono-colour anodised grey chassis, with grey, classic sports car-style fabric, a leather-look canopy. My First Car is also exclusively equipped with rear silver alloy wheels featuring the iconic Viktor&Rolf emblem. Both the footmuff and rear of the carrycot feature a cheeky custom-made license plate stating 'bb - ♡ - V&R'. 

Here’s a dynamic team that works in overdrive to keep it fresh and exciting – Bugaboo has just announced My First Car Viktor & Rolf for Bugaboo for its next designer collaboration. The Bugaboo Cameleon3 collaboration is entitled ‘My First Car’ after the Dutch duo envisaged ‘a luxurious and innovative vehicle which is the ultimate in mobility design’ and they have definitely ensured that their design lives up to its name. 
The customised stroller comes in a mono-colour anodised grey chassis, with classic sports car style fabric, a rear window as you would expect of a classic car and is exclusively equipped with rear silver alloy wheels. 
Check out the awesome Video!

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